OpenAI's ad platform has two halves. On the ChatGPT side, the backend injects structured single_advertiser_ad_unit objects into the conversation SSE stream while the model is responding. On the merchant side, a tracking SDK called OAIQ runs in the visitor's browser and reports product views back to OpenAI. The two are tied together by Fernet-encrypted click tokens, four of them per ad. I captured both halves on a consented mobile-traffic research fleet. Everything below comes from observed traf
The Verdict
ClassificationLikely AI
ConfidenceMedium confidence
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